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Some of the most significant developments in digital marketing among law firms have taken place over the past few years. This is due in part to technological advancements and growing client demand. Legal marketing is evolving at such a rapid

What is the most difficult part about being a lawyer? Some will say graduating from law school. However, the vast, overwhelming majority will say creating a brand. While you may be a lawyer by profession, wearing the hat of a

Marketing is the first phase in your law firm’s lead generation and client conversion goal. The next phase, which is often overlooked, is known as the intake process. Having an influx of clients knocking on your door is a clear

Keeping your law firm relevant and top-of-mind in today's fast paced digital world is not easy. It's time-consuming, legal marketing trends are always changing, and when done wrong, traditional advertising methods can burst your budget. This doesn’t mean your law

Marketing a law firm is not easy; it requires hard work and has an ever-changing path. The SEO and Paid Search that your law firm did three years ago is just a mistake now. Your website that was cutting-edge four

Email marketing continues to be one of the most important aspects of digital marketing for any business, and that includes law firms. If you feel like your law firm has not quite tapped into the email marketing game, then act

In today’s saturated market, there are hundreds of competing law firms that show up when someone searches for a lawyer on Google or any other search engine. To make sure that your firm name shows up on the first page

As traditional media declines in importance, digital marketing has become a critical component for any business. However, if you’re like most law firms, you’re missing out on the massive potential that comes with an effective online presence. Perhaps, this is

The term local marketing is common in the legal marketing community and the power of the 3 Pack on Google cannot be underestimated.  For those of you that need clarification, this is the Google local 3 pack. Here are some