A Full-Service Legal Marketing Company
High Performing SEO for Law Firms
Maximize your online visibility with Content. We’ll work with you to get to know your business, your competitors, and more, so you always show up where you want to be.
SEO For Law Firms: Real Work With Real Results
SEO for Lawyers: increased Visibility and Better Rankings
Your law firm’s success starts with search engine optimization (SEO). If your firm isn’t showing up on Google’s first page, you’re losing potential clients to competitors.
At The Legal Marketing Company, we specialize in SEO for lawyers, helping firms rank higher in search results, attract qualified leads, and convert website visitors into paying clients.
What would 10, 20, 30 or even 100 more cases a month mean to your law firm?
Get a Free Competitor Analysis Report
Find out where your competitors are winning and how you can beat them.
Discover missed opportunities for higher case sign-ups.
Get a custom strategy designed for your law firm's success.
Increase Your Law Firm’s Online Visibility with High-Performance SEO
SEO (Search Engine Optimization) is essential for lawyers looking to enhance their online presence and search rankings. It involves optimizing a website to improve its visibility on search engines, making it easier for potential clients to find relevant legal services.
The ultimate goal of SEO for lawyers is to attract organic, targeted traffic, leading to increased visibility, higher rankings, and more conversions. A strong SEO strategy helps law firms stand out in a competitive digital landscape, reaching the right audience and driving business growth.
Anyone can make promises.
We give you proof.
The top law firms hire us when other marketing agencies have failed. Our clients experienced a remarkable 239% increase in first-time calls and a 518% growth in traffic within just 12 months.
+239%
Increase in New Case Sign-ups with Help from The Legal Marketing Company
+117%
Increase in New Case Sign-ups with Help from The Legal Marketing Company
+137%
Increase in New Case Sign-ups with Help from The Legal Marketing Company
I strongly recommend The Legal Marketing Company. I have been working with Legal Marketing for close to 10 years. Legal Marketing has elevated my presence through the internet, social media, television and print which, in turn, created a significant flow of new clients I have never seen before. I will not use any other company.
Managing Partner at Sternberg | Forsythe P.A.
Advanced SEO Solutions for Lawyers and Law Firms
SEO-Optimized Legal Websites That Rank #1 on Google
We build every website with search engine optimization and conversion rate optimization in mind. You get a faster site with cleaner code, that’s ready to start claiming keywords and bringing you new clients from the day we publish it.
SEO for Law Firms: Enhance Visibility,
We give you proof.
Search Engine Optimization (SEO) is the process of improving your law firm’s website so it ranks higher on Google, Bing, and other search engines. This makes it easier for potential clients to find your legal services when searching for terms like:
“Best personal injury lawyer near me”
“Top criminal defense attorney”
“Divorce lawyer consultation”
A highly optimized website means more visibility, higher case sign-ups, and an edge over your competitors.
Optimizing your law firm’s website with on-page SEO enhances search visibility, user experience, and lead generation. Start by implementing schema markup to help search engines understand your content and display rich snippets in search results. Optimize meta tags, title tags, and headings with relevant legal keywords to improve rankings.
Enhance website performance by compressing images, adding descriptive alt text for accessibility, and ensuring a mobile-friendly design to accommodate users on smartphones and tablets. Speed optimization—through browser caching, code minimization, and a content delivery network (CDN)—reduces bounce rates and improves user engagement.
How Improved Website Speed Optimizes
SEO Performance
Website Speed Optimization: A Crucial SEO Factor Faster Websites = Higher
Rankings + More Clients
Google prioritizes fast-loading websites in search rankings. A slow website means higher bounce rates and lost leads.
Let’s Make Your Law Firm’s Website Lightning Fast! Get a Free Speed Analysis.
Effective Content Marketing and Blogging Strategies for Law Firms
The Power of Content Marketing for Law Firms
Publishing high-quality legal content builds credibility, attracts potential clients, and boosts rankings.
Winning Content Strategy for Lawyers:
Want to Attract More Clients? Request a Content Strategy Consultation!
Content marketing and blogging are essential for law firms looking to improve search engine rankings and attract potential clients. Regularly publishing well-researched legal blogs, guides, and FAQs helps educate your audience while positioning your firm as a trusted authority.
Optimizing content with legal-specific keywords and long-tail search terms increases organic traffic and ensures alignment with client queries. Engaging, structured content enhances SEO, builds credibility, and fosters trust.
Consistency is crucial—frequent updates signal relevance to search engines, while promoting blog posts through social media and email marketing maximizes reach and engagement.
A strategic content marketing plan helps law firms boost online visibility, connect with potential clients, and generate more leads.
Check Out Our Latest Work
Paul and his team have helped my firm incredibly. They are very responsive and listen to my needs as a client. My brand awareness has increased and that translates to real money coming in. I highly recommend them for marketing services.
Managing Partner at Law Offices of Steven J. Pisani, LLC
Top Benefits of
Law Firm SEO Services
Higher Search Engine Rankings
Appear at the top of Google for relevant searches.
More Qualified Leads
Attract potential clients actively searching for legal services.
Increased Credibility
High rankings boost trust and authority in your legal niche.
Cost-Effective Growth
SEO delivers long-term ROI compared to paid ads.
Competitive Advantage
Outrank rival law firms in your area and capture more market share.
24/7 Lead Generation
Unlike paid ads that stop when you stop spending, SEO works around the clock to bring in new clients.
Marketing
Visibility
Credibility
Traffic
Law Firm SEO Strategies That Drive Results
An effective SEO strategy ensures your law firm ranks higher in Google search results, attracting more clients while staying compliant with search engine guidelines.
At The Legal Marketing Company, we specialize in law firm SEO, targeted keyword optimization, optimizing titles, meta descriptions, and high-quality backlinks to boost your online visibility. Some of our strategies include competitor analysis to outpace rivals, content marketing that converts visitors into clients, technical SEO to improve site performance and rankings, and ongoing SEO management to maintain high SERP rankings.
We provide continuous optimization and monitoring, adapting to algorithm updates so your firm stays ahead. With our expertise, you’ll increase organic traffic, leads, and revenue through Google, Bing, and other search engines. Crafting an effective SEO strategy is the key to ensuring your website appeals to potential legal clients, while meeting Google and other search engine regulations.
Know all your options. Legal marketing is not the same for every law firm.
